Aug 17, 2018 Category: direct response

Grande Logo

Goal: Accelerate cable/internet sign ups while increasing awareness of the Grande Communications brand.

Tactics: Purchased TV inventory – frontloading TRP’s in Q1 to build customer awareness and reach, purchasing sweep periods in Q2, bringing more brand awareness in Q3 during NFL and College Football season, and sustain awareness in Q4 while garnering sales to wrap to 2019.

Results: TBA